If I was a commercial gym, I would really love you

As a nation, us Brits waste something along the lines of £37 million a year on gym memberships, fitness classes or slimming clubs that we never attend. This breaks down to on average £600 per person (when you include new fitness gear) who are either tied into 12-month...

McDonalds Goes Bust (Well in Bolivia At Least)

So it seems that after 14 years in what is South America’s poorest country and after numerous and continued marketing campaigns McDonalds is leaving Bolivia. It looks as if the population have rejected the whole fast food aspect in favour of more traditional was...

Blogs and fitness

Oops! I’ve just realised that the last blog I wrote was on my birthday (the 4th January). Not a great start really given that one of my resolutions this year was to be more proactive with my social media and SEO. I do find it hard though, getting into the whole...

Fitness is ageless

Today as I hit 40 (Happy Birthday Me!) I contemplate where I am in my life as I think most people do when they hit a ‘significant’ age. It was only the other day I realised that the vast majority of my clients are either a few years younger than myself or in their...